Sean Avery aka the only reason I give a shit about the worst professional league in American sports. I wasn't able to see the comments he made yesterday until just a few minutes ago but that's some funny shit.
Ya its vulgar but who did he hurt? I'm pretty sure Sean didn't punch hooker in the face in a strip club riot with his comments. They were just words and Avery was just having fun and being an asshole on purpose to give the fans a better game to watch. If the NHL had any idea on how to market they would of allowed Avery to play the game. And give us the opportunity to see Avery get the shit kicked out of him and see a good ol' hockey fight.
What the NHL doesn't understand is that it needs characters to create a marketable game. The game itself doesn't have a valuable enough of a product to support itself with out some drama and they need some villains. And where there are villains there are heroes, which also happen to be marketable. They need some marketable players. If I were the NHL I would not be suspending Avery, I would be thinking of ways to market him.
“There is never such thing as bad press.” This is very much the case with Avery’s comments because for ESPN I spending more than 10 seconds talking about the NHL. What the NHL needs to understand that his comments were bad, but who did he really offend? His hottie ex-girlfriend and Dion Phaneuf might have been. Oh and the people who are offended by sexual comments. Grow up and realize what he did was funny. People can be hateful with their words, and what Avery did wasn’t hateful. He didn’t make a racial slur, he used a funny pop culture phrase.
The reason that I even knew Avery’s name before the sloppy seconds comments was from this e60 interview. You can see that this guy is truly bizarre and doesn’t care. You can see that this guy is undeniably marketable.
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1 comment:
What makes a villain though? Someone who has troubles with the authoritative figures of the league? A rebel who won't conform? What better way to villainize some than by suspending them? Demonizing one's actions? They just made him a villain! They enhanced this "character" you talk of. It got your dumb ass talking about them by the way. This blog is just like other blogs....poorly thought out, writing down the first thing that comes to mind. True journalism involves research, fact checking and actually knowing what you are talking about. I don't even like the NHL, but leave that shit to the Mullet Melrose next time.
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